We believe teamwork is the fuel to achieve the extraordinary.

At Be Research we are a multidisciplinary experienced team always seeking for insights to

support marketing success, bringing together consumers and brand.

Expertise is our best value

Market research specialized in Health care. Headquarters in Mexico City and Miami FL.

Understands socio-cultural aspects and brings solution strategies to Marketing and advertising teams.

We help our clients taking insight based directions.

ABOUT  US

OUR SERVICES

 DIGITAL

Online behavior.

Apps and websites used by a consumer segment at certain time.

Web Press analysis

Social Listening

Learn your client’s thinking and the public opinion.

Opinion Mining

Analysis through social media.

Online Surveys

QUALITATIVE RESEARCH

TOOLS

IDI

Focus Groups

Ethnographic

Open Groups

COMFY sessions

Mystery Shopper

Shopper behavior at sales point

TOOLS

F2f interviews

CATI

Online

Mystery Shopper

Research Panels

QUANTITATIVE

TEAM

Studied Business Administration at the UNAM, with a specialty in Pharmaceutical Marketing at ITESM.

She has more than 20 years of experience in the management and development of strategic research projects in qualitative, quantitative and digital markets.

Studied Applied Computing at She National University of the Northeast (Argentina) and Psychology at the Universidad del Valle de México.

She has 15 years of experience in market research, specializing in the pharmaceutical area, high specialty and orphan drugs.

Studied Psychology at the Universidad Iberoamericana and a Master's Degree in Psychoanalytic Research at AMPP.

Moderator and qualitative analyst for more than 12 years.

Extensive experience in the high specialty pharmaceutical industry.

Ana María Escarela

Karina Boco

Marcela Guzmán

CONTACT

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Expertise is our best value

Ciudad de México, México

(+52 55) 8756-2879

 

(+52 55) 3334-7307

 

info@beresearch.com.mx

Expertise is our

best value

Market research specialized in Health care. Headquarters in Mexico City and Miami FL.

Understands socio-cultural aspects and brings solution strategies to Marketing and advertising

teams.

We help our clients taking insight based directions.

We believe teamwork is the fuel to achieve the extraordinary.

At Be Research we are a multidisciplinary experienced team always seeking for insights to

support marketing success, bringing together consumers and brand.

DIGITAL

Online behavior.

Apps and websites used by a consumer segment at certain time.

Web Press analysis

Opinion Mining

Analysis through social media.

Online Surveys

Social Listening

Learn your client’s thinking and the public opinion.

Studied Business Administration at the UNAM, with a specialty in Pharmaceutical Marketing at ITESM.

She has more than 20 years of experience in the management and development of strategic research projects in qualitative, quantitative and digital markets.

Ana María Escarela

Studied Applied Computing at She National University of the Northeast (Argentina) and Psychology at the Universidad del Valle de México.

She has 15 years of experience in market research, specializing in the pharmaceutical area, high specialty and orphan drugs.

Karina Boco

Studied Psychology at the Universidad Iberoamericana and a Master's Degree in Psychoanalytic Research at AMPP.

Moderator and qualitative analyst for more than 12 years.

Extensive experience in the high specialty pharmaceutical industry.

TOOLS

IDI

Focus Groups

Ethnographic

Open Groups

COMFY sessions

Mystery Shopper

Shopper behavior at sales point

F2f interviews

CATI

Online

Mystery Shopper

Research Panels

QUALITATIVE RESEARCH

Marcela Guzmán

We believe teamwork is the fuel to achieve the extraordinary.

At Be Research we are a multidisciplinary experienced team always seeking for insights to support marketing success, bringing together consumers and brand.

Online behavior.

Apps and websites used by a consumer segment at certain time.

Web Press analysis

Opinion Mining

Analysis through social media.

Social Listening

Learn your client’s thinking and the public opinion.

Online Surveys

HERRAMIENTAS

Entrevistas f2f

CATI

Online

Mystery Shopper

Paneles de Investigación

Estudió Administración de Empresas en la UNAM, con especialidad en Marketing Farmacéutico en ITESM.

Cuenta con más de 20 años de experiencia en la gestión y desarrollo de proyectos estratégicos de investigación de mercados cualitativos, cuantitativos y digitales.

Tlaxcala Núm. 151 - 1º Piso Oficina B119

Colonia Hipódromo Condesa  /  CP 06100

Delegación:  Cuauhtémoc

Ciudad de México

México

(+52 55 ) 3098-7654

info@beresearch.com.mx

Expertise is our best value

Market research specialized in Health care. Headquarters in Mexico City and Miami FL.

Understands socio-cultural aspects and brings solution strategies to Marketing and advertising

teams.

We help our clients taking insight based directions.

We believe teamwork is the fuel to achieve the extraordinary.

At Be Research we are a multidisciplinary experienced team always seeking for insights to support marketing success, bringing together consumers and brand.

ABOUT US

OUR SERVICES

DIGITAL

QUALITATIVE RESEARCH

QUANTITATIVE

TEAM

CONTACT

Tlaxcala Núm. 151 - 1º Piso Oficina B119

Colonia Hipódromo Condesa  /  CP 06100

Delegación:  Cuauhtémoc

Ciudad de México

México